The 2010-2014 Strategic Plan was developed through an open conversation with the APTA membership from January through October of 2009, which included open brainstorming sessions at APTA events and committee meetings as well as a membership survey and a webinar. The goal was to understand the needs of APTA members over the next five years and how APTA can help them meet those needs.

The Strategic Plan guides APTA in developing its annual business plans and budgets. It ensures that the association’s resources are used to serve members where they need it the most.

You can download the full APTA 2010-2014 Strategic Plan (pdf) or browse by section below.

The First Steps to Transitvision 2050
American Public Transportation Association 2010-2014 Strategic Plan

• Introduction: Strategic Opportunity, The Strategic Planning Process, Outcome, Implementation, and Association Development.
• Strategic Goals
• Economic Sustainability
  APTA Goal: Support members in the development of an economically sustainable financial structure for the industry that accommodates existing and future demands for growth.
• Environmental Sustainability
  APTA Goal: Establish services for APTA members that help environmental sustainability become integral to how the public transportation industry functions and what it provides to meet the needs of public transportation customers.
• Safe And Reliable Mobility Systems
  APTA Goal: Support members in developing efficient, safe, and attractive systems and services that meet the current and future needs of riders and engender a high level of customer confidence.
• A Quality Workforce
  APTA Goal: Help members attract, develop, and retain a diverse workforce able to deliver high-quality performance that effectively and efficiently responds to the evolving needs of public transportation customers.
• Public Transportation: Essential Value To All
  APTA Goal: Ensure that a critical mass of key stakeholders understands how public transportation is essential to the social, environmental, and economic quality of life and communicates that value.
• Existing APTA Services Supporting The 2010-2014 Strategic Goals
  The 2010-2014 APTA Strategic Plan is building on many of APTA’s existing services and programs as highlighted in this section.
• Conclusion
• Strategic Planning Steering Committee