Campaign
"Public Transportation: Takes Us There" is a nationwide education and outreach campaign designed to strengthen support for public transportation among the public and local, state and federal officials.
The campaign is educating the public about the many benefits public transportation provides to individuals and communities. By helping the American public appreciate the full value and broad range of advantages, broader support for increased investment in public transportation policies will be built.
Goals
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To increase federal funding for public transportation;
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To broaden support at the regional, state and local levels;
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To improve perceptions about the value and benefits of public transportation;
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To increase appreciation for public transportation's contributions to local communities.
Activities
Activities are focused on building support for public transportation among riders and non-riders, particularly those who are considered activists and opinion leaders.
This group, representing one in five Americans, has the ability to shape public opinion and will advocate causes they deem important. The campaign has three components:
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Research -- Provides a foundation for ongoing education and outreach efforts to provide compelling statistics, facts and stories to make the case to elected officials for more funding and generate media coverage.
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Communications and Public Affairs -- Supports the other campaign components by maintaining a constant interest in Washington and nationally among media and opinion leaders regarding the benefits of public transportation and the need for increased investment.
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Advocacy -- Consists of national and local efforts to build support for public transportation among interest groups and key constituencies.
What's the Campaign's Message?
Public transportation plays a significant role in finding solutions to the numerous challenges facing America today.
Whether it's more jobs, a cleaner environment, energy independence or a better quality of life, public transportation takes us there.
To find out more about the new campaign visit the site.
Contacts
For more information about Public Transportation Partnership for Tomorrow or APTA, please visit contact:
Mr. Mantill Williams
Director
Advocacy Communications
mwilliams@apta.com
(202) 496-4869
Mr. Mark Neuville
Program Manager
Advocacy Communications
mneuville@apta.com
(202) 496-4821