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American Public Transportation Association

 Presentations from the 2012 Marketing & Communications Workshop

Below are the presentations from the 2012 Marketing & Communications Workshop, held February 26-29, 2012, in Miami, FL.
  
Presenters
  
collapse Session : Campaigns ‎(3)
Our Nation's First Rural Bus Rapid Transit-System
Dawn Mullally Chase
Our-Nations-First-Rural-Bus-Rapid-Transit-System
Stick With Bus
Molly K. Becker
Stick-With-Bus
The Voice of Reason
Tim E. Healy
The Voice of Reason
collapse Session : Creating Successful Partnerships ‎(4)
Creating Successful Partnerships
Jennifer Jinadu – Wright
Creating-Successful-Partnerships
Creating Successful Partnerships with the Convention and Visitors Bureau
Kristina M. Brevard
Creating-Successful-Partnerships-with-the-Convention-and-Visitors-Bureau
Driving Ridership Strategic Partnerships
Priya Bhasin-Singh
Driving-Ridership-Strategic-Partnerships
Green Teammates
Susan B. Richards,
Green-Teammates
collapse Session : Customer Experience Jam Session ‎(1)
Customer Experience Jam Session
Jordan Buning
Customer-Experience-Jam-Session
collapse Session : Introduction to Transit Marketing & Communications ‎(1)
This is APTA
Rose Sheridan
This-is-APTA
collapse Session : Making Public Transportation Relevant for Today’s Communities ‎(2)
APTA Sustaining Public Transportation Make it Relevant for Today's Communities
Meg Kester
APTA-Sustaining-Public-Transportation-Make-it-Relevant-for-Todays-Communities
Marketing to New Communities
Jawauna Greene
Marketing-to-New-Communities2012
collapse Session : Reaching New Audiences ‎(4)
Communicating Transit to Young Audiences
Heidi Gracie and Mario Diaz
Communicating-Transit-to-Young-Audiences
Connecting Veterans and Military Families with Transit and other Mobility Options
Erik Weber
Connecting-Veterans-and-Military-Families-with-Transit-and-other-Mobility-Options
Ready to Ride A Business to Business New Rider Initiative
Stephen J. Bitto
Ready-to-Ride-A-Business-to-Business-New-Rider-Initiative
The Veterans Transportation and Community Living Initiative (LYNX)
Kathy Shaw Clary
The-Veterans-Transportation-and-Community-Living-Initiative-LYNX
collapse Session : Research Forum ‎(3)
Communicating the Results (NJ TRANSIT)
Janice Pepper
Communicating-the-Results-(NJ TRANSIT)
Demonstrating the Benefits of Reinvestment
Aaron Weinstein
Demonstrating-the-Benefits-of-Reinvestment
Selecting a Research Consultant
Carol Smith
Selecting-a-Research-Consultant
collapse Session : Social Media ‎(2)
Muni Mobile App Development
Deanna J. DeSedas
Muni-Mobile-App-Development
When Going Viral is a Good Thing
Amy Snyder
When-Going-Viral-is-a-Good-Thing

Ann Arbor Transportation Authority (TheRide) Social Media Presentation – “Social Media 201: Tommy, Can You Hear Me?”

Ann Arbor Transportation Authority (TheRide) Good News Presentation – “The Greenest Getaway”

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