APTA: 2007 AdWheel Awards Winners List

For more information, contact Jack Gonzalez.

Videos of AdWheel 2007 Winners

AdWheel 2007 Winners

Group One
Group Two
Group Three
Group Four
Group Five

Group 1
- GRAND AWARDS
  
  Print Media
  Butler Transit Authority (Direct Mail)
  Butler, PA
  “Free Senior Transit Pass”
  
  Electronic Media
  The Breeze Bus (Television Advertisement or Public Service Announcement)
  Santa Maria, CA
  “Mountain High Gas Prices”
  
  Campaigns
  Santa Fe Trails (Promotion Campaign)
  Santa Fe, NM
  “Ride the Bus, Get a Bag”
  
  Special Events
  LAKETRAN (Promotion Special Event)
  Painesville, OH
  “Red Hot Stops”
- First Place Winners
PRINT MEDIA

Advertisement - Promotion
Lake Erie Transit
Monroe, MI
“It’s a Journey, Share the Ride”

Annual Report
Link Transit
Wenatchee, WA
“Report to the Community 2006-2007”

Billboards/Outdoor Advertising
Cambria County Transit Authority
Johnstown, PA
“Attention Young People Ride All Day for Only $1”

Direct Mail
Butler Transit Authority
Butler, PA
“Free Senior Transit Pass”

Promotional Materials
Santa Fe Trails
Santa Fe, NM
“Ride the Bus, Get a Bag”

Schedule Notice/Timetable
GO BG Transit
Bowling Green, KY
“Way to GO”

Transit Card
Lake Erie Transit
Monroe, MI
“It’s a Journey, Share the Ride”

Illustrated Bus
Arlington Transit
Arlington, VA
“Mobile Commuter Bus Store”

ELECTRONIC MEDIA
Television Advertisement or Public Service Announcement
GO BG Transit
Bowling Green, KY
“I’ve Got a Ride”

Television Advertisement or Public Service Announcement
The Breeze Bus
Santa Maria, CA
“Mountain High Gas Prices”

Video Presentation
Northern New England Passenger Rail Authority
Portland, ME
“Economic Development Video”

Internet Home Page
The Breeze Bus
Santa Maria, CA
“www.breezebus.com”

CAMPAIGNS

Public Relations/Awareness or Educational Campaign
Arlington Transit
Arlington, VA
“Teen Transit Awareness”

Promotion Campaign
Santa Fe Trails
Santa Fe, NM
"Ride The Bus, Get A Bag"

Shoestring Campaign
Cambria County Transit Authority
Johnstown, PA
“Summer Youth 1-Day Passes”

SPECIAL EVENT

Public Relations/Awareness Special Event
Monroe County Transportation Authority
Scotrun, PA
“Happy Birthday Miles”

Promotion Special Event
LAKETRAN
Painesville, OH
“Red Hot Stops”
Group 2
- GRAND AWARDS
  Print Media
  South Bend Public Transportation Corporation (Schedule Notice/Timetable)
  South Bend, IN
  “The Sweep”
  
  Electronic Media
  Eastern Contra Costa Transit Authority (Radio Advertisement or Public Service Announcement)
  Antioch, CA
  “Fishing”
  
  Campaigns
  Intercity Transit (Promotion Campaign)
  Olympia, WA
  “Get It & Go”
  
  Special Events
  Space Coast Area Transit (Promotion Special Event)
  Cocoa, FL
  “T-10: A World of New Services”
- First Place Winners
PRINT MEDIA

Advertisement - Promotion
SunLine Transit Agency
Thousand Palms, CA
“Let’s Go Ad”

Annual Report
SunLine Transit Agency
Thousand Palms, CA
“2006 Annual Report”

Billboards/Outdoor Advertising
West Coast Express
Vancouver, BC
“Etiquette Outlaws”

Brochure
Mountain Metropolitan Transit
Colorado Springs, CO
“Metro Mobility Guide to Ride”
Direct Mail
Mountain Metropolitan Transit
Colorado Springs, CO
“Mountain Metro Express Service Direct Mail”

Map
Antelope Valley Transit Authority
Lancaster, CA
“AVTA Local Transit Map”

Newsletter
Portage Area Regional Transportation Authority
Kent, OH
“PARTA Press”

Passes & Tickets
Eastern Contra Costa Transit Authority
Antioch, CA
“Unlimited Ride Passes”

Poster
Capitol Corridor Joint Powers Authority
Oakland, CA
“Capitol Corridor 15th Anniversary Commemorative Poster”

Promotional Materials
Mountain Metropolitan Transit
Colorado Springs, CO
“Mountain Metro Promotional Items”

Schedule/Notice Timetable
South Bend Public Transportation Corporation
South Bend, IN
“The Sweep"

Transit Card
Lakeland Area Mass Transit District
Lakeland, FL
“Code of the Road”

Illustrated Vehicle
Detroit Transportation Corporation
Detroit, MI
“Rediscover Downtown Detroit”

ELECTRONIC MEDIA

Radio Advertisement or Public Service Announcement
Eastern Contra Costa Transit Authority
Antioch, CA
“Fishing”

Television Advertisement or Public Service Announcement
Eastern Contra Costa Transit Authority
Antioch, CA
“Unlimited Ride Passes”

Video Presentation
Chattanooga Area Regional Transportation Authority
Chattanooga, TN
“CARTA ITS”

Internet Home Page
Greensboro Transit Authority
Greensboro, NC
“www.rideheat.com”

CAMPAIGNS

Public Relations/Awareness or Educational Campaign
Transit Authority of Northern Kentucky
Fort Wright, KY
“TANK’s Colossal Coffee Contest”

Promotional Campaign
Intercity Transit
Olympia, WA
“Get It & Go”

Shoestring Campaign
Intercity Transit
Olympia, WA
“Thurston County Bicycle Commuter Contest”

SPECIAL EVENTS

Public Relations/Awareness Special Event
Potomac & Rappahannock Transportation Commission
Woodbridge, VA
“PRCT 20th Anniversary”

Promotional Special Event
Space Coast Area Transit
Cocoa, FL
“T-10: A World of New Services”
Group 3

GRAND AWARDS
Print Media
Agence Metropolitaine de transport (Poster)
Montreal, QC
“Annual TRAM”

Electronic Media
Pinellas Suncoast Transit Authority (Television Advertisement or Public Service Announcement)
St. Petersburg, FL
“Pick Up the Phone”

Campaigns
Kansas City Area Transportation Authority (Promotion Campaign)
Kansas City, MO
“A Million Stories. One Metro.”

Special Events
Agence Metropolitaine de transport (Promotion Special Event)
Montreal, QC
“In Town, Without My Car!”
First Place Winners

PRINT MEDIA
Advertisement - Advocacy/Awareness
Fort Worth Transportation Authority
Fort Worth, TX
“Future”

Advertisement - Promotion
Sound Transit
Seattle, WA
“Gas Toppers”

Annual Report
Sound Transit
Seattle, WA
“Sound Transit Annual Report”

Billboards/Outdoor Advertising
York Region Transit
Richmond Hill, ON
“Light Pole Banners”

Brochure
Agence Metropolitaine de transport
Montreal, QC
“Annual TRAM Brochure”

Direct Mail
Metrolink
Los Angeles, CA
“New Resident Direct Mail”

Map
Sound Transit
Seattle, WA
“Connecting Communities-Regional Transit Map Book”

Newsletter
Community Transit
Everett, WA
“Herald Insert”

Passes & Tickets - Transit Fare Media
North County Transit District
Oceanside, CA
“COASTER Promotional Tickets”

Poster
Agence Metropolitaine de transport
Montreal, QC
“Annual TRAM”

Promotional Materials
LYNX - Central Florida Regional Transportation Authority
Orlando, FL
“What Drives You? T-shirt”

Schedule Notice/Timetable
Jacksonville Transportation Authority
Jacksonville, FL
“Air JTA Brochure/Schedule”

Transit Card
OMNITRANS
San Bernardino, CA
“More Reasons to Ride”

Illustrated Vehicle
Sun Tran
Tucson, AZ
“Sober Up PSA”

ELECTRONIC MEDIA
Radio Advertisement or Public Service Announcement
Sound Transit
Seattle, WA
“Anger Management”

Television Advertisement or Public Service Announcement
Pinellas Suncoast Transit Authority
St. Petersburg, FL
“Pick Up the Phone”

Video Presentation
IndyGo
Indianapolis, IN
“How to Ride”

Internet Home Page
Hampton Roads Transit
Hampton, VA
www.gohrt.com

CAMPAIGNS
Public Relations/Awareness or Educational Campaign
Sound Transit
Seattle, WA
“2006-2007 Agency Milestones”

Promotional Campaign
Kansas City Area Transportation Authority
Kansas City, MO
“A Million Stories. One Metro.”

Shoestring Campaign
NFTA Metro
Buffalo, NY
“Breathe Easier”

SPECIAL EVENTS
Public Relations/Awareness Special Event
Community Transit
Everett, WA
“Fabulous Fun Festival”

Promotional Special Event
Agence Metropolitaine de transport
Montreal, QC
“In Town, Without My Car!”

Group 4
- GRAND AWARDS
Print Media
Poster
San Francisco Municipal Transportation Agency
San Francisco, CA
“Cable Car Poster”

Electronic Media
Metro Transit (Television Advertisement or Public Service Announcement)
Minneapolis, MN
“Fix It”

Campaigns
TransLink (Public Relations/Awareness of Educational Campaign)
Vancouver, BC
“Employer Branding and Recruitment”

Special Events
Regional Transportation District (Promotion Special Event)
Denver, CO
“Opening of Southeast Light Rail”
- First Place Winners
PRINT MEDIA

Advertisement - Advocacy Awareness
Pace Suburban Bus
Arlington Heights, IL
“Latino Print”

Advertisement - Promotion
GO Transit
Toronto, ON
“It’s Good to GO”

Annual Report
Orange County Transportation Authority
Orange, CA
“Making History, Moving Forward”

Billboards/Outdoor Advertising
Washington Metropolitan Area Transit Authority
Washington, DC
“High Gas Prices”

Brochure
Los Angeles Metropolitan Transportation Authority
Los Angeles, CA
Eastside Showcase Brochure

Direct Mail
TriMet
Portland, OR
“Portland Mall Commute Options”

Map
Metropolitan Transportation Authority
New York, NY
“The Subway Map for Customers with Disabilities”

Newsletter
Milwaukee County Transit System
Milwaukee, WI
“Inside MCTS”

Passes & Tickets - Transit Fare Media
Miami-Dade Transit
Miami, FL
“Visitor Passport”

Poster
San Francisco Municipal Transportation Agency
San Francisco, CA
“Cable Car Poster”
Promotional Materials
Capital Metropolitan Transportation Authority
Austin, TX
"OUCH Hand Fan"

Schedule Notice/Timetable
Regional Transportation District
Denver, CO
“Southeast Call-n-Ride”

Transit Card
Pace Suburban Bus
Arlington Heights, IL
“Community Advocacy Car Cards”

Illustrated Bus
Washington Metropolitan Area Transit Authority
Washington, DC
“Go Green Wrapped Bus”

ELECTRONIC MEDIA

Radio Advertisement or Public Service Announcement
Washington Metropolitan Area Transit Authority
Washington, DC
“Off Peak-Tree Radio”

Television Advertisement or Public Service Announcement
Metro Transit
Minneapolis, MN
“Fix It”

Video Presentation
Washington Metropolitan Area Transit Authority
Washington, DC
“MetrOprah”

Internet Home Page
VIA Metropolitan Transit
San Antonio, TX
“www.viainfo.net”

CAMPAIGNS

Public Relations/Awareness or Educational Campaign
Translink
Vancouver, BC
“Employer Branding and Recruitment”

Promotional Campaign
Los Angeles Metropolitan Transportation Authority
Los Angeles, CA
“Go Metro”

Shoestring Campaign
Regional Transportation District
Denver, CO
“Outlaws LaCrosse Cooperative Campaign”

SPECIAL EVENTS

Public Relations/Awareness Special Event
Metropolitan Transit System
San Diego, CA
“COA”

Promotional Special Event
Regional Transportation District
Denver, CO
“Opening of Southeast Light Rail”
Group 5
- GRAND AWARDS

Print Media
TransitCenter, Inc. (Advertisement-Promotion)
New York, NY
“Arm & Leg Print Ad”
Electronic Media
Motor Coach Industries (Video Presentation)
Schaumburg, IL
“Breathe Easier”
Campaigns
Pennsylvania Public Transportation Association (Public Relations/Awareness or Educational Campaign)
Harrisburg, PA
“Support PA Transit Campaign”

Special Events
Motor Coach Industries (Public Relations/Awareness Special Event)
Schaumburg, IL
“AASHTO Go Green. Go Coach”

First Place Winners

PRINT MEDIA

Advertisement - Advocacy/Awareness
TransitCenter, Inc.
New York, NY
“Arm & Leg Print Ad”

Annual Report
PB
New York, NY
“2006 Annual Report”

Brochure
Veolia Transportation
Silver Spring, MD
“Sustainability Development”

Direct Mail
Transit Center, Inc.
New York, NY
“TransitChek Card Information Kit”

Newsletter
PB
New York, NY
“Notes”
ELECTRONIC MEDIA

Video Presentation
Motor Coach Industries
Schaumburg, IL
“Breathe Easier”

Internet Home Page
MV Transportation, Inc.
Fairfield, CA
“www.mvtransit.com”
CAMPAIGNS

Public Relations/Awareness or Educational Campaign
Pennsylvania Public Transportation Association
Harrisburg, PA
“Support PA Transit Campaign”

Promotional Campaign
MV Transportation, Inc.
Fairfield, CA
“We Are MV Transportation”

SPECIAL EVENTS

Public Relations/Awareness Special Event
Motor Coach Industries
Schaumburg, IL
“AASHTO Go Green. Go Coach.”

SPECIAL AWARDS

New Media
Metro Transit
Minneapolis, MN

Niche Category – Creative and Innovative Marketing and Communication Approaches to Recruiting and Retaining Employees
Long Beach Transit
Long Beach, CA

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