Plan a meeting with the editorial board of your local newspaper to discuss the environmental and cost-saving benefits of public transportation.
Pitch stories to your local media about riders, who in the face of rising gas prices, have switched to riding public transportation.
Pitch stories to your local media about riders who have switched to riding public transportation to help curb global warming.
Promote your agency's involvement in National Dump the Pump Day by making on-air appearances with local radio and television traffic reporters.
If able, provide free or reduced rides to allow people to try transit.
Using the provided proclamations, have your transit board and/or elected officials - governor, mayor, city councils, county executives, county councils - proclaim National Dump the Pump Day locally.
Use the provided invitation to invite your mayor or other elected officials to show their support for helping to reduce America's dependence on foreign oil and improving the environment by riding transit.
Record a special message on your telephone system promoting National Dump the Pump Day. Also include a notice on your web site.
Use your destination headers to promote Dump the Pump Day.
Add a fuel calculator to your web site that allows visitors to determine their savings by riding transit.
Hold an information fair to broaden public awareness about public transportation.
Provide give-aways to people who answer a survey on the money-saving and/or environmental benefits of public transportation.
Use the provided artwork to produce buttons or stickers that proclaim, "I Dumped the Pump."
Utilize the provided Dump the Pump artwork to develop interior/exterior vehicle signage, paid advertising, or other printed collateral to promote the event.
Utilize the "You Can Do It Sitting Down" gas savings ad and signage found in the artwork section of the online toolkit.
Have riders sign a banner proclaiming that they they've "dumped the pump" in favor of transit.
Where possible, provide automobile drivers stuck in congestion with handouts comparing the cost of driving versus riding transit.
Sponsor a "Dump the Pump" poster contest at your local schools.
Work with local businesses to negotiate a discount for patrons wearing a Dump the Pump sticker or button.
Utilize your relationships with your commute benefit clients to spread the word about the day.
Write fun and informative announcements for Bus and Rail Operators to use to help promote the day.
