Siemens Customer Services literature to increase sales


Target Audience: Transit customers and potential customers

Strategy Objective:The objective for creating this literature folder with corresponding product and service data sheets is to show the innovative services that can be tailored to meet our transit customers and potential customers individual needs to deliver maximum availability, reliability, and return on their investment.

Situation Challenge: Over the years Siemens Mobility, Inc. - Customer Services has increased their portfolio of services offered. To easily distribute this information, we created a folder that briefly describes each product or service and allows for the insertion of a more detailed data sheet to support the product and services offered. This can be distributed in person or through email.

Results Impact: By creating this document, we anticipate higher sales and greater customer awareness of our offerings. Customer Services is providing a full maintenance program to Brightline for their trainsets in Florida. To name a few transit authorities that Siemens has provided upgraded services to would include, UTA, Trimet and Calgary Transit.

Why Submit: This literature package sets Siemens above all car builders and shows that we are not just a manufacturing company, but a partner that knows our customers and their vehicle needs. Siemens has over 100 years of rail service expertise and a global network of experts that can help keep our customers vehicles maintained, ensure spare parts are readily available and complete upgrades as technology evolves.