The Marketing & Communications Committee’s mission is to create maximum support and use of public transportation and the benefits it brings to communities and customers, promote excellence in marketing and communications in the public transportation industry, support APTA’s strategic plan and be APTA’s primary advisor on issues that pertain to the image of public transportation, broaden the understanding and integration of marketing as a critical component in the management of public transportation, enhance the skills of public transportation marketing practitioners, and promote the exchange of marketing-related information and techniques. The committee directs the annual AdWheel Awards program, Get on Board Day, and the annual APTA Marketing & Communications Workshop; develops sessions in the area of marketing and communications for all APTA conferences; and led the development of the Public Transit Gets us There program.
APTA Committees and Subcommittees are now part of APTAconnect, APTA’s members-only, secure online community space specifically designed to connect you to your peers, colleagues, and friends.
Our online communities are aligned with APTA’s highly valued committees. If you’re a member of a committee, you’re automatically a member of its corresponding online community.
Committee membership is open to all employees of APTA members in good standing, and participation in one or more committees/subcommittees is encouraged and welcomed.