Group 1: Best Marketing and Communications Educational Initiative

Print Media

Title

SARTAversary 2nd Quarter 2023 Community Partners Campaign

Entrant

Stark Area Regional Transit Authority Effectiveness Statement

Entry Materials


Social Media

Title

Late Night 53 College Campaign

Entrant

Rock Island County Metropolitan Mass Transit District (MetroLink) Effectiveness Statement

Entry Materials


Group 1: Best Marketing and Communications on Workforce Development

Print Media

Title

CCRTA Career Fair Print Media

Entrant

Corpus Christi Regional Transportation Authority Effectiveness Statement

Entry Materials


Special Event

Title

2023 GoBus Hiring Event

Entrant

East Texas Council of Governments Effectiveness Statement

Entry Materials


Group 1: Best Marketing and Communications to Increase Ridership or Sales

Social Media

Title

The 10K Campaign – the Virginia Breeze

Entrant

Virginia Department of Rail and Public Transportation Effectiveness Statement

Entry Materials


Group 2: Best Marketing and Communications Educational Initiative

Electronic Media

Title

STA – That’s Bussin’ – Video Series

Entrant

Spokane Transit Authority Effectiveness Statement

Entry Materials


Social Media

Title

Foothill Transit’s Hydrogen Fuel Cell Social Creator Campaign for Environmental Awareness of New Hydrogen Buses

Entrant

Foothill Transit Effectiveness Statement

Entry Materials


Group 2: Best Marketing and Communications on Workforce Development

Print Media

Title

Palm Tran Rear Bus Ads

Entrant

Palm Tran Effectiveness Statement

Entry Materials


Special Event

Title

JTA Shark Tank Competition Helps Businesses Dive into JTA Contracting Opportunities

Entrant

Jacksonville Transportation Authority Effectiveness Statement

Entry Materials


Group 2: Best Marketing and Communications to Increase Ridership or Sales

Print Media

Title

Community Transit’s Destinations Print Ads to Promote Awareness, Positive Perception & Ridership

Entrant

Community Transit Effectiveness Statement

Entry Materials


Group 3: Best Marketing and Communications Educational Initiative

Social Media

Title

Promoting Safety is Taking on a Whole New Image for VTA

Entrant

Santa Clara Valley Transportation Authority Effectiveness Statement

Entry Materials


Special Event

Title

Human Trafficking Happens Everywhere

Entrant

Santa Clara Valley Transportation Authority Effectiveness Statement

Entry Materials


Group 3: Best Marketing and Communications on Workforce Development

Social Media

Title

Holding on to Our VTA Employees

Entrant

Santa Clara Valley Transportation Authority Effectiveness Statement

Entry Materials


Group 3: Best Marketing and Communications to Increase Ridership or Sales

Print Media

Title

OCTA’s OC Flex “Group Ride” Brochure

Entrant

Orange County Transportation Authority Effectiveness Statement

Entry Materials


Social Media

Title

Barbie Takes VTA

Entrant

Santa Clara Valley Transportation Authority Effectiveness Statement

Entry Materials


Group 4: Best Marketing and Communications Educational Initiative

Social Media

Title

Bus Priority Lanes – Social Media

Entrant

Los Angeles County Metropolitan Transportation Authority Effectiveness Statement

Entry Materials


Group 4: Best Marketing and Communications on Workforce Development

Social Media

Title

Bus Operator Hiring Campaign – Dance Challenge Videos

Entrant

Los Angeles County Metropolitan Transportation Authority Effectiveness Statement

Entry Materials


Group 4: Best Marketing and Communications to Increase Ridership or Sales

Print Media

Title

Metro Regional Connector Grand Opening

Entrant

Los Angeles County Metropolitan Transportation Authority Effectiveness Statement

Entry Materials


Group 5: Best Marketing and Communications Educational Initiative

Special Event

Title

APTA EXPO 2023 Resource Guide

Entrant

Siemens Mobility, Inc. Effectiveness Statement

Entry Materials


Group 1: Best Marketing and Communications Educational Initiative

Comprehensive Campaign

Title

Greenlink Poetry Project: Moving Words, Moving People – A Campaign to Create Emotional Connections to the Lives of Local Bus Riders

Entrant

Greenville Transit Authority Effectiveness Statement

Entry Materials


Electronic Media

Title

Rio Metro RTD Rail Safety PSA

Entrant

Mid-Region Council of Governments Effectiveness Statement

Entry Materials


Special Event

Title

A Full Bus for a Good Cause: MVTA’s Campaign to Feed the Community

Entrant

Minnesota Valley Transit Authority (MVTA) Effectiveness Statement

Entry Materials


Group 1: Best Marketing and Communications on Workforce Development

Comprehensive Campaign

Title

Rebranding Park City Transit

Entrant

Park City Transit Effectiveness Statement

Entry Materials


Electronic Media

Title

BFT Mechanic Recruitment Video

Entrant

Ben Franklin Transit Effectiveness Statement

Entry Materials


Social Media

Title

KC Streetcar – “Next Stop: Love What You Do” Employee Recruitment Campaign

Entrant

Kansas City Streetcar Authority Effectiveness Statement

Entry Materials


Group 1: Best Marketing and Communications to Increase Ridership or Sales

Comprehensive Campaign

Title

BCTA Summer Pass Campaign to increase Youth Ridership

Entrant

Beaver County Transit Authority Effectiveness Statement

Entry Materials


Comprehensive Campaign

Title

Next Stop: Record breaking ridership on the Amtrak Downeaster

Entrant

Northern New England Passenger Rail Authority Effectiveness Statement

Entry Materials


Electronic Media

Title

Coast RTA’s “Tap to Cap” Cashless Fare Payment Campaign

Entrant

Waccamaw Regional Transportation Authority Effectiveness Statement

Entry Materials


Print Media

Title

The Blue Bus: Rebranding NCRTD

Entrant

North Central Regional Transit District Effectiveness Statement

Entry Materials


Special Event

Title

HUZZAH! MVTA’s Campaign to Reduce Traffic Congestion

Entrant

Minnesota Valley Transit Authority (MVTA) Effectiveness Statement

Entry Materials


Group 2: Best Marketing and Communications Educational Initiative

Comprehensive Campaign

Title

Greater Dayton RTA – Caring for our Community

Entrant

Greater Dayton Regional Transit Authority Effectiveness Statement

Entry Materials


Print Media

Title

Caltrain Electric Train Posters

Entrant

San Mateo County Transit District (SamTrans) Effectiveness Statement

Entry Materials


Special Event

Title

Caltrain EMU Public Tours

Entrant

San Mateo County Transit District (SamTrans) Effectiveness Statement

Entry Materials


Group 2: Best Marketing and Communications on Workforce Development

Comprehensive Campaign

Title

Lane Transit District Recruitment Campaign

Entrant

Lane Transit District Effectiveness Statement

Entry Materials


Electronic Media

Title

Lane Transit District Employee Recruitment Video

Entrant

Lane Transit District Effectiveness Statement

Entry Materials


Social Media

Title

Career Path Recruiting Campaign Increases Applications by 25%

Entrant

OMNITRANS Effectiveness Statement

Entry Materials


Group 2: Best Marketing and Communications to Increase Ridership or Sales

Comprehensive Campaign

Title

Student Adventure Pass

Entrant

Southern California Regional Rail Authority (SCRRA) Effectiveness Statement

Entry Materials


Electronic Media

Title

STA – City Line Service Begins – Commercials

Entrant

Spokane Transit Authority Effectiveness Statement

Entry Materials


Social Media

Title

Santa Cruz METRO Youth Cruz Free

Entrant

Santa Cruz Metropolitan Transit District Effectiveness Statement

Entry Materials


Special Event

Title

California Clean Air Day

Entrant

Southern California Regional Rail Authority (SCRRA) Effectiveness Statement

Entry Materials


Group 3: Best Marketing and Communications Educational Initiative

Comprehensive Campaign

Title

Milwaukee County Transit System (MCTS) Averts Fiscal Cliff with “Save The Bus” Campaign

Entrant

Milwaukee County Transit System Effectiveness Statement

Entry Materials


Electronic Media

Title

A LOT MORE “IF MONEY TALKS” TRADESHOW VIDEO

Entrant

Bi-State Development Agency (dba Metro) Effectiveness Statement

Entry Materials


Electronic Media

Title

UTA Road Therapy Educational Initiative

Entrant

Utah Transit Authority Effectiveness Statement

Entry Materials


Group 3: Best Marketing and Communications on Workforce Development

Comprehensive Campaign

Title

VIA “Hiring Superheroes” Campaign to increase applications for operator positions and maintenance technicians.

Entrant

VIA Metropolitan Transit Effectiveness Statement

Entry Materials


Electronic Media

Title

BART Police Recruitment Advertising Campaign

Entrant

San Francisco Bay Area Rapid Transit District (BART) Effectiveness Statement

Entry Materials


Special Event

Title

Spring Into Your New Career Hiring Event

Entrant

AC Transit (Alameda Contra-Costa Transit District) Effectiveness Statement

Entry Materials


Group 3: Best Marketing and Communications to Increase Ridership or Sales

Comprehensive Campaign

Title

OCTA “Savings Pass” Campaign to increase OC Bus Ridership

Entrant

Orange County Transportation Authority Effectiveness Statement

Entry Materials


Comprehensive Campaign

Title

Valley Metro Super Bowl Campaign

Entrant

Valley Metro Effectiveness Statement

Entry Materials


Electronic Media

Title

AC Transit Valentine’s Day Cards

Entrant

AC Transit (Alameda Contra-Costa Transit District) Effectiveness Statement

Entry Materials


Special Event

Title

BART Anime Mascots to Engage Youth

Entrant

San Francisco Bay Area Rapid Transit District (BART) Effectiveness Statement

Entry Materials


Group 4: Best Marketing and Communications Educational Initiative

Comprehensive Campaign

Title

Metropolitan Transportation Authority Courtesy Counts Campaign

Entrant

Metropolitan Transportation Authority Effectiveness Statement

Entry Materials


Comprehensive Campaign

Title

WMATA Education Campaign for Major Blue and Yellow Line Construction

Entrant

Washington Metropolitan Area Transit Authority (WMATA) Effectiveness Statement

Entry Materials


Electronic Media

Title

TransLink – What’s the T Podcast: transforming how we communicate with customers

Entrant

South Coast British Columbia Transportation Authority (TransLink) Effectiveness Statement

Entry Materials


Special Event

Title

Transit Trailblazers Scavenger Hunt

Entrant

Calgary Transit Effectiveness Statement

Entry Materials


Group 4: Best Marketing and Communications on Workforce Development

Comprehensive Campaign

Title

Be Essential

Entrant

Toronto Transit Commission Effectiveness Statement

Entry Materials


Electronic Media

Title

RTD Military Recruitment Campaign

Entrant

Regional Transportation District Effectiveness Statement

Entry Materials


Special Event

Title

HR on the GO/Hiring on the Spot

Entrant

Massachusetts Bay Transportation Authority Effectiveness Statement

Entry Materials


Group 4: Best Marketing and Communications to Increase Ridership or Sales

Comprehensive Campaign

Title

Taylor Swift Eras Tour Special Service

Entrant

Los Angeles County Metropolitan Transportation Authority Effectiveness Statement

Entry Materials


Electronic Media

Title

Wally Takes the T

Entrant

Massachusetts Bay Transportation Authority Effectiveness Statement

Entry Materials


Social Media

Title

MARTA Celebrates 50 Years of Hip Hop

Entrant

Metropolitan Atlanta Rapid Transit Authority Effectiveness Statement

Entry Materials


Group 5: Best Marketing and Communications Educational Initiative

Comprehensive Campaign

Title

Q’Straint “Put a Q in it”

Entrant

Q’Straint/Sure-Lok Effectiveness Statement

Entry Materials


Electronic Media

Title

Preview Mode: Miami-Dade County and Transit app partner to help riders prepare for Better Bus Network launch

Entrant

Transit app Effectiveness Statement

Entry Materials


Print Media

Title

RATP Dev USA History of Transit Coloring Book

Entrant

RATP Dev Effectiveness Statement

Entry Materials


Group 5: Best Marketing and Communications on Workforce Development

Comprehensive Campaign

Title

I Will Ride Student Outreach Program, California High-Speed Rail Authority

Entrant

California High-Speed Rail Authority Effectiveness Statement

Entry Materials


Electronic Media

Title

CCW’s Recruitment Video Initiative

Entrant

Complete Coach Works Effectiveness Statement

Entry Materials


Print Media

Title

CCW’s Recruitment Print Initiative

Entrant

Complete Coach Works Effectiveness Statement

Entry Materials


Group 5: Best Marketing and Communications to Increase Ridership or Sales

Comprehensive Campaign

Title

Milpitas SMART, the Smart Way for Milpitas Residents to Travel Around Town

Entrant

RideCo Inc. Effectiveness Statement

Entry Materials


Electronic Media

Title

Making sense of detours: how Transit app improved the customer experience when service doesn’t go as planned

Entrant

Transit app Effectiveness Statement

Entry Materials

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