Group 1: Best Marketing and Communications to Increase Ridership or Sales
Special Event
Title
HUZZAH! MVTA’s Campaign to Reduce Traffic Congestion
Entrant
Minnesota Valley Transit Authority (MVTA) Effectiveness Statement
Entry Materials
Group 1: Best Marketing and Communications on Workforce Development
Social Media
Title
KC Streetcar – “Next Stop: Love What You Do” Employee Recruitment Campaign
Entrant
Kansas City Streetcar Authority Effectiveness Statement
Entry Materials
Group 1: Best Marketing and Communications Educational Initiative
Electronic Media
Title
Rio Metro RTD Rail Safety PSA
Entrant
Mid-Region Council of Governments Effectiveness Statement
Entry Materials
Group 2: Best Marketing and Communications Educational Initiative
Comprehensive Campaign
Title
Greater Dayton RTA – Caring for our Community
Entrant
Greater Dayton Regional Transit Authority Effectiveness Statement
Entry Materials
Group 2: Best Marketing and Communications on Workforce Development
Comprehensive Campaign
Title
Lane Transit District Recruitment Campaign
Entrant
Lane Transit District Effectiveness Statement
Entry Materials
Group 2: Best Marketing and Communications to Increase Ridership or Sales
Comprehensive Campaign
Title
Student Adventure Pass
Entrant
Southern California Regional Rail Authority (SCRRA) Effectiveness Statement
Entry Materials
Group 3: Best Marketing and Communications Educational Initiative
Comprehensive Campaign
Title
Milwaukee County Transit System (MCTS) Averts Fiscal Cliff with “Save The Bus” Campaign
Entrant
Milwaukee County Transit System Effectiveness Statement
Entry Materials
Group 3: Best Marketing and Communications on Workforce Development
Special Event
Title
Spring Into Your New Career Hiring Event
Entrant
AC Transit (Alameda Contra-Costa Transit District) Effectiveness Statement
Entry Materials
Group 3: Best Marketing and Communications to Increase Ridership or Sales
Comprehensive Campaign
Title
Valley Metro Super Bowl Campaign
Entrant
Valley Metro Effectiveness Statement
Entry Materials
Group 4: Best Marketing and Communications on Workforce Development
Comprehensive Campaign
Title
Be Essential
Entrant
Toronto Transit Commission Effectiveness Statement
Entry Materials
Group 4: Best Marketing and Communications to Increase Ridership or Sales
Comprehensive Campaign
Title
Taylor Swift Eras Tour Special Service
Entrant
Los Angeles County Metropolitan Transportation Authority Effectiveness Statement
Entry Materials
Group 4: Best Marketing and Communications Educational Initiative
Special Event
Title
Transit Trailblazers Scavenger Hunt
Entrant
Calgary Transit Effectiveness Statement
Entry Materials
Group 5: Best Marketing and Communications on Workforce Development
Comprehensive Campaign
Title
I Will Ride Student Outreach Program, California High-Speed Rail Authority
Entrant
California High-Speed Rail Authority Effectiveness Statement
Entry Materials
Group 5: Best Marketing and Communications to Increase Ridership or Sales
Comprehensive Campaign
Title
Milpitas SMART, the Smart Way for Milpitas Residents to Travel Around Town
Entrant
RideCo Inc. Effectiveness Statement
Entry Materials
Group 5: Best Marketing and Communications Educational Initiative
Comprehensive Campaign
Title
Q’Straint “Put a Q in it”
Entrant
Q’Straint/Sure-Lok Effectiveness Statement
Entry Materials
