Group 1: Best Marketing and Communications Educational Initiative
Comprehensive Campaign
Title
Mountain Line: passing of Prop 488
Entrant
Mountain Line Effectiveness Statement
Entry Materials
Group 1: Best Marketing and Communications on Workforce Development
Print Media
Title
Operator Recruitment
Entrant
San Joaquin Regional Transit District Effectiveness Statement
Entry Materials
Group 1: Best Marketing and Communications to Increase Ridership or Sales
Comprehensive Campaign
Title
Valley Regional Transit – Let’s Ride, BOI – Integrated Brand Awareness and Ridership Campaign
Entrant
Valley Regional Transit Effectiveness Statement
Entry Materials
Group 2: Best Marketing and Communications Educational Initiative
Comprehensive Campaign
Title
Santa Cruz Metropolitan Transit District One Ride at a Time Comprehensive
Entrant
Santa Cruz Metropolitan Transit District Effectiveness Statement
Entry Materials
Group 2: Best Marketing and Communications on Workforce Development
Electronic Media
Title
Community Transit’s Video and Digital Advertising to Recruit Mechanics
Entrant
Community Transit Effectiveness Statement
Entry Materials
Group 2: Best Marketing and Communications to Increase Ridership or Sales
Social Media
Title
Get on Board
Entrant
RTC Washoe County Effectiveness Statement
Entry Materials
Group 3: Best Marketing and Communications Educational Initiative
Comprehensive Campaign
Title
McKalla Station Launch
Entrant
Capital Metropolitan Transportation Authority Effectiveness Statement
Entry Materials
Group 3: Best Marketing and Communications on Workforce Development
Comprehensive Campaign
Title
CapMetro Recruiting
Entrant
Capital Metropolitan Transportation Authority Effectiveness Statement
Entry Materials
Group 3: Best Marketing and Communications to Increase Ridership or Sales
Comprehensive Campaign
Title
Sound Transit Light Rail Expansion Campaign to Encourage Awareness/Ridership
Entrant
Sound Transit Effectiveness Statement
Entry Materials
Group 4: Best Marketing and Communications Educational Initiative
Comprehensive Campaign
Title
WMATA Better Bus Network Redesign
Entrant
Foursquare Integrated Transportation Planning Inc. Effectiveness Statement
Entry Materials
Group 4: Best Marketing and Communications on Workforce Development
Comprehensive Campaign
Title
MARTA Celebrates LGBTQ Employees
Entrant
Metropolitan Atlanta Rapid Transit Authority Effectiveness Statement
Entry Materials
Group 4: Best Marketing and Communications to Increase Ridership or Sales
Comprehensive Campaign
Title
Swift Moves: Toronto Transit Commission Comprehensive Campaign to increase Transit Ridership
Entrant
Toronto Transit Commission Effectiveness Statement
Entry Materials
Group 5: Best Marketing and Communications Educational Initiative
Electronic Media
Title
Transit App Campaign to Get Voters to the Polls
Entrant
Transit app Effectiveness Statement
Entry Materials
Group 5: Best Marketing and Communications to Increase Ridership or Sales
Comprehensive Campaign
Title
Celebrating the Public Transit Industry with Transit’s Riders Choice Awards
Entrant
Transit app Effectiveness Statement
Entry Materials
Group 5: Best Marketing and Communications on Workforce Development
Electronic Media
Title
RATP Dev USA Veteran Recruiting Campaign
Entrant
Transit app Effectiveness Statement
Entry Materials
