| Group 1 = Systems with less than 4 million annual riders |
Comprehensive Campaign
Title
“Embrace the Escape” campaign
Entrant
New Jersey Transit Corporation (NJ TRANSIT) Effectiveness Statement
Entry Materials
Title
BART Spring Break
Entrant
San Francisco Bay Area Rapid Transit District (BART) Effectiveness Statement
Entry Materials
Title
Capital Metro “Get On” Campaign to Increase MetroExpress Ridership
Entrant
Capital Metropolitan Transportation Authority Effectiveness Statement
Entry Materials
Title
Capital Metro “Real Riders” Campaign to Increase MetroRapid Ridership
Entrant
Capital Metropolitan Transportation Authority Effectiveness Statement
Entry Materials
Title
CATS LYNX Blue Line Extension
Entrant
Charlotte Area Transit System Effectiveness Statement
Entry Materials
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Title
CATS On Time Campaign
Entrant
Charlotte Area Transit System Effectiveness Statement
Entry Materials
Title
CoSA High-Frequency Routes 1.0 and 2.0
Entrant
VIA Metropolitan Transit Effectiveness Statement
Entry Materials
Title
Imagine All the Places You Can Go on the R Line
Entrant
Regional Transportation District Effectiveness Statement
Entry Materials
Title
Long Beach Transit’s 2018 AquaLink Campaign to increase ridership
Entrant
Long Beach Transit Effectiveness Statement
Entry Materials
Title
MARTA to the Airport Campaign
Entrant
Metropolitan Atlanta Rapid Transit Authority Effectiveness Statement
Entry Materials
Title
MBTA Commuter Rail Marketing – initiative to grow ridership and revenue, which includes the first-ever revenue share in the US between a PTA and private operator
Entrant
Keolis Global Headquarters Effectiveness Statement
Entry Materials
Title
MTA LIRR Campaign to Increase Getaway Package Sales
Entrant
Metropolitan Transportation Authority Effectiveness Statement
Entry Materials
Title
MTS CHOOSE TRANSIT/FREE RIDE DAY CAMPAIGN
Entrant
San Diego Metropolitan Transit System (MTS) Effectiveness Statement
Entry Materials
Title
Niagara Frontier Transportation Authority Back 2 Basics Campaign to Increase Ridership
Entrant
Niagara Frontier Transit Metro System, Inc. Effectiveness Statement
Entry Materials
Title
Sound Transit & Seattle Mariners Partnership
Entrant
Sound Transit Effectiveness Statement
Entry Materials
Title
Tap to Pay
Entrant
South Coast British Columbia Transportation Authority (TransLink) Effectiveness Statement
Entry Materials
Title
UTA Campaign to increase bus rapid transit ridership
Entrant
Utah Transit Authority Effectiveness Statement
Entry Materials
Title
VTA Rapid 522 Promotion
Entrant
Santa Clara Valley Transportation Authority Effectiveness Statement
Entry Materials
Title
VTA’s mobile fare app, EZfare
Entrant
Santa Clara Valley Transportation Authority Effectiveness Statement
Entry Materials
Electronic Media
Title
BART to Antioch video to build excitement about new service
Entrant
San Francisco Bay Area Rapid Transit District (BART) Effectiveness Statement
Entry Materials
Title
Engaging Videos Encourage Ridership on OC Bus
Entrant
Orange County Transportation Authority Effectiveness Statement
Entry Materials
Title
METRO TV Spot in Partnership with the Houston Astros to Promote Rail Ridership.
Entrant
Metropolitan Transit Authority of Harris County Effectiveness Statement
Entry Materials
Title
METRO TV Spot to Increase Ridership for the Disabled on Regular Our Bus and Light-Rail System.
Entrant
Metropolitan Transit Authority of Harris County Effectiveness Statement
Entry Materials
Title
Miami-Dade Transit – EASY Pay Miami app to increase daily usage and downloads
Entrant
Miami-Dade Transit Effectiveness Statement
Entry Materials
Title
Pace Suburban Bus – General Ridership Growth Campaign Video
Entrant
Pace Suburban Bus Effectiveness Statement
Entry Materials
Title
UTA TV Spot to increase bus rapid transit ridership
Entrant
Utah Transit Authority Effectiveness Statement
Entry Materials
Partnership
Title
BART Free Field Trips
Entrant
San Francisco Bay Area Rapid Transit District (BART) Effectiveness Statement
Entry Materials
Title
CATS – First Mile Partnership with LYFT
Entrant
Charlotte Area Transit System Effectiveness Statement
Entry Materials
Title
Increasing Bus Ridership with Innovative College Pass Program
Entrant
Orange County Transportation Authority Effectiveness Statement
Entry Materials
Title
LA Metro x LAFC 2018 Partnership: Go Metro to Banc of California Stadium
Entrant
Los Angeles County Metropolitan Transportation Authority Effectiveness Statement
Entry Materials
Title
MARTA Jazz Monday
Entrant
Metropolitan Atlanta Rapid Transit Authority Effectiveness Statement
Entry Materials
Title
METRO TV Partnership with the Houston Astros to Promote Rail Ridership.
Entrant
Metropolitan Transit Authority of Harris County Effectiveness Statement
Entry Materials
Title
METRO TV Spot to Increase METRORail Ridership to Houston Dynamo 2018 Home Games.
Entrant
Metropolitan Transit Authority of Harris County Effectiveness Statement
Entry Materials
Title
Opera on a Bus
Entrant
LYNX – Central Florida Regional Transportation Authority Effectiveness Statement
Entry Materials
Title
Station Soccer
Entrant
Metropolitan Atlanta Rapid Transit Authority Effectiveness Statement
Entry Materials
Title
STM- Partnership with Tennis Canada for the 2018 Rogers Cup
Entrant
Societe de transport de Montreal Effectiveness Statement
Entry Materials
Print Media
Title
CATS Mobile Ticketing App
Entrant
Charlotte Area Transit System Effectiveness Statement
Entry Materials
Title
METRO Rail Poster to Increase METRORail Ridership to Houston Dynamo 2018 Home Games.
Entrant
Metropolitan Transit Authority of Harris County Effectiveness Statement
Entry Materials
Title
Metro St. Louis Forest Park Trolley Campaign
Entrant
Bi-State Development Agency (dba Metro) Effectiveness Statement
Entry Materials
Title
Sound Transit Rack Card campaign – Take the Sounder train to the game
Entrant
Sound Transit Effectiveness Statement
Entry Materials
Title
VIAWorks Corporate Rideshare Program
Entrant
Pavlov Advertising Effectiveness Statement
Entry Materials
Shoestring Tactic
Title
CATS LYNX Blue Line 10th Anniversary
Entrant
Charlotte Area Transit System Effectiveness Statement
Entry Materials
Special Event
Title
Fresh MARTA Market
Entrant
Metropolitan Atlanta Rapid Transit Authority Effectiveness Statement
Entry Materials
Title
Miami-Dade Transit – New Metrorail Trains in service/Ribbon Cutting
Entrant
Miami-Dade Transit Effectiveness Statement
Entry Materials
Title
Niagara Frontier Transportation Authority Givin and Groovin Campaign
Entrant
Niagara Frontier Transit Metro System, Inc. Effectiveness Statement
Entry Materials
